We believe it’s our earthly duty to protect the lands that feed us.
Responsible Growing
We support our Birds Eye farmers who continue to implement farming practices that save water, support biodiversity, and improve soil health*.
The data generated by these practices, as well as field sampling, increases coordination with our growers, allowing us to align our production schedules with our growers’ harvesting so that our vegetables are picked at peak ripeness and transported directly to our plants that are ready to receive, wash, and freeze them*.
* Text pulled from 2024 Citizenship Report
From Field to Table
Birds Eye veggies ripen in the field—not on the truck. We pick our vegetables at the height of nutritional value. Our farmers carefully select only the best, highest-quality vegetables, and they are flash frozen within hours to lock in that freshness. Birds Eye veggies are as nutritious when they hit your plate, as the day they were picked.
Our Roots
Birds Eye has been a pioneer in frozen vegetables for nearly a century, bringing farm-fresh goodness to your freezer.
Picked at the peak of freshness
Our veggies are flash frozen to lock in nutrients and stay in season all year long. Discover the Birds Eye difference.